French Railways (SNCF) advertisement based on GA from a British magazine

Item

Title
French Railways (SNCF) advertisement based on GA from a British magazine
Description
1950? French Railways (SNCF) advertisement based on GA from a British magazine. 4¼" x 11¼". Gift of Susan Carlson, Dec., '24.

As Susie said in giving me this extraordinary piece of advertising, it is a "crossover" of my interests in railways and fables. The text here has little reference to the story of GA. The ant takes charge of the pair's holiday together. "Ideal travel is a combination of speed, comfort, and economy!" The grasshopper answers that those are his very thoughts and that is why he has already bought the tickets. The best clue I can find for dating this unusual piece is that trains in France are in the process of "more electrification." Good going, SNCF!
Date
1950?
Source
Gift of Susan Carlson, Dec., '24.
Subject
The Grasshopper and the Ant
Advertising
Individual Advertising Pieces